That thought is enough to write about an interesting, enjoyable and informative, it's time to post it 's something. So start a new blog category (theme) - The practice of marketing. This will spread the materials that can help marketers, specialists in advertising and PR in their daily work, as I think these posts will be very useful to those who are just beginning to work in the field of marketing.
Today's post will be tied to the Murmansk region, but the next will have a wider coverage (planned for future topics you can read at the end of this post ), so if you do not want to miss out on something useful, then subscribe to. Update on e-mail. or. RSS.
Features of the advertising market in Murmansk.
If you typed in a search engine advertising Murmansk, Murmansk, promo, BTL Murmansk ... Murmansk. Why are the subjective objective? . ;-).
When planning your marketing activities in Murmansk, a search for partners among advertising agencies, or by building relationships with the media directly, you should consider the following advertisement in the Murmansk.
Outdoor Advertising.
If we talk about the most popular format of ... In this format, in Murmansk, in fact, there is monopoly: the main part of the surface belongs to the ... e. account, of course, you can get from the different juridical. persons, but will almost always talk with a man - Sergei Kulikov.
The city is also present, and New-Outdoor, but they one and the surfaces are always busy with regular customers, so far as I know, they work well with the SRM.
Alternatively, you can consider working with advertising agencies. In fact, they will take the surface at the SRM, but those who work with them for a long time, have several advantages, so you as a customer can get some benefits, for example, a delay in payment.
Advertising at the airport.
Most of the attractive advertising spaces at the airport in Murmansk is assigned to the. Agency ... ...
polygraphy.
A large printing company in one - a printing press, ... They have most newspapers printed in the City. There is also a printing press, ...
Offset is represented by the following companies: ...
Operative small printing a dime a dozen, so for simplicity, orientation in price, quality and efficiency of the real would recommend to contact the advertising agency, t. to. They are working on a stream with several companies and really know their capabilities, and you will be able to provide the same price a delay in payment.
Print media: newspapers and magazines.
I must say, if you want results from your advertising, you buy for £ 15,000. report. Media, audience measurement. Murmansk. - ... MurmanskMedia. ... status, income, car ownership and the PC. If you need to really infa otpechatanrym circulations, then you. here. And I will share their experiences of working with some of them.
In journals.
I can not give recommendations, t. to. the above-mentioned report shows a very low percentage of readers of magazines of Murmansk, as well as in magazines mostly pop theme, that the percentage of readers are very blurred, and the selectivity of the audience for the advertiser to determine difficult in contrast to, if, for example, the magazine has been a business subject.
Newspapers.
For several years, there are two undisputed leader among the newspapers - it is ... TVNZ Murmansk. ... Va-Bank. ...
Information about the newspapers mention the fact that publications such as ...
...
It should also identify the leader of a private newspaper ads such as ...
Among the free weeklies, besides the mentioned ... Va- Bank. ... ... Va- Bank. ... In addition, it is also at the end of 2008 has experienced difficulties in financing.
radio.
In the city there are three stations with Murmansk content («Power Hit Radio », «105FM» wire and radio TV ... Of all the radio stations, and we have in 12, note «Power Hit Radio... If you need a good event, it is clear to them.
TV.
Four regional TV channel: TV ... In 2008, there have been some very interesting changes, including re- appeared on the channel ... Read more - again, ... MurmanskMedia. ... to. bound by treaty obligations.
Internet.
It is worth paying attention to the following electronic publications:.
Business group:.
Mbnews. ru. - Murmansk business news.
B-port. com - Business portal for Murmansk.
Murfin. ru. - Murmansk financial server.
Resources to a wide audience and subject matter:.
Murmansk. kp. ru. - News resource in the Murmansk edition of ...
Murmanout. ru - portal of entertainment in Murmansk.
A blog that you are now reading [. Hyperborean. ], What it can do for you, read the end of this post, or. here.
Advertising and BTL agency.
When it comes to promotion, then I will mention two agencies:. marketing communications agency, ... ( jur. the face of CJSC ... There are others, and private entrepreneurs with lower prices, but the two agencies differ in the stability of the quality of services, as well as experience of leading managers. These two agencies profess two different approaches to business, hang out with their top managers and choose what suits you. I note only that these two agencies are choosing the best-known and large companies in the region. And if you need a marketing activity in urban areas: Apatity, Severomorsk, Olenegorsk, Monchegorsk, Kirovsk, without their help, you almost can not do.
And from the advertising agencies will be added ' idea ' and ' AMG '.
That's all for today. Ask questions, correct me, to express their point of view,. subscribe to updates. And for the future - under the heading ... The following topics are planned. ...
All articles are based on personal experience and are not copy-paste.
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The sponsor of this post -. press center for presentations, press conferences and other PR-activities in Murmansk.
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The cost of placing your sentry ( announcement and links to your site ) in the articles on ... Non of my purse on the web money, as well as the infa on other types of advertising and information cooperation. here.